I design experiences that grow people and relationships.
Working globally with organizations who want learning experiences that actually changes something: workshops, training programs, offsites and coaching grounded in the science of meaningful experiences and human flourishing.
Insaga
A separate, early-stage project exploring whether an AI layer can help people carry what they learn into daily life after a program ends. Not a finished product yet.
Follow the experimentThree ways to work together.
From a single intensive to a longer program — all grounded in the 5E model and designed to produce real change, not just insight.
Workshops & Labs
Intensive 1–5 day design sprints. Your team leaves with a real output, not a slide deck. Combining design thinking, lean methods, and professional event production.
Book a workshopTraining Programs
Multi-session experience design programs for teams. Designed and delivered 30+ times for global brands and leading European schools.
Book a programCoaching
1:1 coaching for designers, educators, and leaders who want to grow their practice. For people who care about craft and want to design experiences that matter.
See how it worksThree-Session Coaching Series.
A structured but flexible engagement for designers, educators, and leaders. You set the agenda. I bring frameworks, questions, and perspective.
From participants.
"This was hands-down the best training I've ever had. It was never boring and offered concrete hands-on tools. While you learn, you get an experience you don't want to end."
Line Marcher · Senior Creative Strategist, Novonesis
"I can honestly say this has been one of the most impactful trainings I have ever experienced. I was not only learning with my mind but felt what I was learning throughout. There was so much attention to detail and moments of surprise."
Lena Sievers · Cultural Transformation Manager
"Helped our teams gain a different perspective on what it means to design meaningful experiences. What is it that matters? How does it feel? What does it change? Both inspirational and motivating."
Patrick Schenck · Retail Innovation, Adidas
"This course equipped me with a toolkit for navigating emotions and creating meaningful, impactful experiences — to open up my clients' hearts and minds to change."
Marcela Svoren · Senior Consultant, Xynteo
"The most valuable course I ever joined. The combination of theory, practical work, and creating an inspiring learning atmosphere made it an exciting experience."
Stefan Michels · Director Digital Marketing & Customer Service, ALDI Nord
"The Kaospilot Experience Design course blows your mind, touches your heart and plays with you to transform the way you conceive experiences. It changed my life!"
Guilherme Ribeiro Paz · Business Consultant
"If I could, I would make everyone within the tourism business attend this course. It opens one's eyes to the power you have to positively impact others — in any business imaginable."
Theresa Valenta · Tourism Consultant, Switzerland
"For me the best way to learn is by doing. At the Experience Design course all my senses were reactivated. The power of designing meaningful experience is never achieved alone — this was a reminder."
Jose Pablo Rojas-Brewer · Director of Development
The 5E Experience Design Model.
A framework for crafting impactful services, events, and learning experiences - building on the work of Larry Keeley (1994) and Nathan Shedroff's Core Meanings.
Three steps. Five stages. One coherent experience.
Design experiences from abstract to concrete in three steps: define the Meaningful Outcomes you want to create, map the Emotional Journey users move through, then design What Happens across the five stages of the experience.
Read the full guide →Free Miro templateWriting
Podcasts & Interviews
Tools
What experience do you want to design?
Write me and we can find a time to chat.
andy@andysontag.com